What is email marketing? - The idea is that instead of using expensive, printed direct mail all the time, you can keep in touch with your customers and prospects using email, which costs virtually nothing to send. First you must have a website and 'dangle the carrot' for your site visitors with a free PDF manual, guidebook or something similar which is of value to your potential customers. See some of our examples below:
A Leeds based clothing retailer with a focus on technology feels that email marketing is the only way to communicate with your customer base.
When communicating with customer bases as large as Toyworld Store it's important that email marketing is cost effective. The outcome of this approach gave Toyworldstore.co.uk sales a rise by 15% and drove lots of traffic to their website.
Promoting your products or services by email can be a powerful and flexible form of direct marketing. You can communicate your messages quickly and cheaply. You can also tailor your message to specific types of customer more cost-effectively than with paper-based marketing.
However, you should plan your email marketing with care to make it relevant and interesting to recipients. Otherwise you simply risk irritating them and creating a poor impression of your business.
During the past 9 years, we've developed over 300 websites for our loyal customers.